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 Bangkok Post Public Company Limited

Position : SEO Specialist [Bangkok Post]

Publish on Feb 24, 2021 | Viewed 3,883

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Bangkok Post Public Company Limited publishes and distributes in print and digital media the Bangkok Post, an English-language daily newspaper, Post Today, a Thai-language business daily newspaper.

The Company also subsidiaries and a jointly controlled entity publish and distribute the Thai-language editions of Elle, Forbes Thailand.

Job description

Key Accountabilities:

• Reviewing and analyzing brand sites for areas that can be improved and optimized

• Preparing detailed strategy reports

• Identifying powerful keywords to drive the most valuable traffic

• Identifying technical issues on the website that impact SEO performance

• Conduct review of URLs, structured data, meta titles, descriptions, alt texts, etc.

• Provide content recommendations to improve rankings for existing pages

• Developing link building strategies

• Analyzing keywords and SEO techniques used by competitors

• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines


• At least 2 years Experiences in Search Engine Optimization

• Analyze competitors' keywords and SEO techniques

• Knowledge of SEO tools (SEMRush, Ahrefs, etc.)

• Prior experience in content marketing, content growth and SEO

• Working knowledge of search engine optimization practices

• Comprehend, analyze and conduct editorial review of content and copy

• Knowledge of digital marketing disciplines in addition to SEO, such as social media

• Research and resolve HTML codes and content, link architecture and navigation issue

• Familiarization Google analytics, Google Search Console, Data Studio

• Experience with website optimization tools

• Self-motivated, detail oriented, work well as a team as well as be able to work independently

• Working experience with publishers is a PLUS.

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